Doi Chaang Coffee
Brand Commerce Platform
Doi Chaang Coffee represents Thai excellence in the global coffee industry, producing premium Arabica beans from their namesake region. Our role was to develop their digital presence and e-commerce platform, enabling direct sales to coffee enthusiasts nationwide. We created an engaging online experience that reflects their brand heritage while providing a seamless shopping journey for customers seeking their world-renowned coffee products.
Client
Doi Chaang Coffee
Year
2015
CHALLENGES & SOLUTION
Challenges:
- Creating a platform that reflects the brand's premium positioning
- Developing an intuitive shopping experience for retail customers
- Maintaining a modern digital presence over multiple years
- Balancing sophisticated design with practical commerce functionality
Our Solutions:
- Designed an elegant platform that showcases brand heritage and quality
- Implemented a user-friendly shopping system for retail customers
- Built an efficient order management system for consumer sales
Results: A sophisticated digital platform that has successfully served Doi Chaang Coffee's retail business needs for over eight years. The website effectively combines brand storytelling with seamless e-commerce capabilities, providing an engaging shopping experience for coffee enthusiasts while maintaining the brand's premium image.
